Wave Season is officially underway, and the cruise industry is rolling out compelling offers and fresh reasons for your clients to book a 2026 cruise now. In this edition, we’ve rounded up the latest cruise news shaping Wave Season—giving you timely insights, selling points and trendlines to help you convert interest into bookings and start the year strong!
Wave Season is gaining momentum, and several cruise lines are rolling out savings and incentives that make a 2026 cruise vacation an easy sell for your clients. READ MORE
Holland America Line has released its annual Wave Season offer—titled Start Your Journey—featuring more than 500 itineraries worldwide. READ MORE
Riviera Travel is kicking off Wave Season, unveiling a mix of limited-time traveler deals and advisor booking incentives. READ MORE
Your clients won’t want to miss these Wave Season deals from Swan Hellenic and Windstar Cruises. READ MORE

























