Cruise Planners Expands Land-Based Offers

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Cruise Planners is shifting to respond to consumer demands. The company has created a centralized database of land-based all-inclusive resorts.

Thew recently launched, new “All-Inclusive Resort System” will help its travel advisor network sell more land-based travel. The new system will allow its travel advisor network to search from hundreds of all-inclusive properties based on supplier name, destination, client budget, resort amenities, client travel style and more. Rather than having clients navigating multiple sites and searching through information, Cruise Planners advisors can now deliver all-inclusive resort information via their updated website or through cohesive, beautifully designed, and mobile-friendly “Resort Sheets” to help close more sales.

“While cruising isn’t an option right now due to voluntary pauses in service, we want to ensure our travel advisors can offer their clients alternative vacation options,” said Michelle Fee, CEO and founder of Cruise Planners, an American Express Travel Representative. “The pent-up demand fueled by the pandemic is forcing families to change vacation plans, and while our travel advisors have always been able to book land-based vacations, having this new system will provide them better tools to promote and sell them.”

Consistent as Leader in Land

Cruise Planners remains the top global seller of Sandals Resorts worldwide and each year continues to expand its mix of business in the land-based travel marketplace.

“I remain bullish on the travel industry recovery and feel that land-based travel remains an opportunity for full-service travel advisors, so I am thrilled about our All-Inclusive Resort System,” Fee said.

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For more travel info and reopening guidelines across the globe, don’t miss our July/August issue. And check out the #AmazingDaysAhead page for more travel inspiration.