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If you’ve been following AmaWaterways‘ AmaAcademy program to help you grow your luxury river cruise business, know that Course 4—”The Rhine, Main and Moselle Rivers with AmaWaterways”—is ready for your perusal. This segment follows one of the line’s most popular products and complements Course 2, which focuses on the Danube. Keep in mind that once you complete Course 1 (“Heart of the River”), you qualify for reduced FAM rates, and if you make a new reservation within 90 days of completing any one of the four courses, you will receive a $50 gift card—complete all four and make four reservations within 90 days of each completed course, and you can earn up to $200 in gift cards.

“Providing valuable resources to support our travel advisor partners and help them grow their river cruise business has always been a major focus for AmaWaterways,’’ said Alex Pinelo, senior vice president of sales, in a press statement. “We are very excited to launch this new course about our popular itineraries on the Rhine, Main and Moselle Rivers. We are confident this new module will allow our partners to grow their sales through a deeper understanding of the special river cruise experience we offer our guests. Completing AmaAcademy courses provides our travel partners with important destination and product knowledge and also qualifies them for reduced FAM rates to experience for themselves the AmaWaterways difference.”

A Look at AmaWaterways’ AmaAcademy

Course 1 in the AmaWaterways AmaAcademy interactive online education platform is “AmaWaterways, Heart of the River.” In this introductory course, you’ll learn about the history, people and product features that set this line apart. In Course 2, “The Danube River with AmaWaterays,” you’ll receive insider knowledge that will help you sell cruises on the Danube. Course 3, “Group Business with AmaWaterways,” delves into group savings and offers ideas to help you attract and grow your group business, and now Course 4, “The Rhine, Main and Moselle Rivers with AmaWaterways,” is launched and ready to offer you the scoop on exclusive experiences, pre- and post-cruise land package details and sales tips.

You’ll find the AmaAcademy in the AmaWaterways Travel Advisor Portal, where you’ll also find the Online Booking Engine, info on current promotions and an entire library of marketing toolkits, guides and seminars to help you sell the brand’s European river cruises, as well as information on FAM opportunities. The brand also invites you to attend its weekly Webinar Wednesdays with company executives where they share the 411 on products and promotional offers and give you the opportunity to ask questions.

Travel Advisors are also invited to attend weekly Webinar Wednesdays where company executives, supported by behind-the-scenes moderators, share valuable product information, and promotional offers and answer questions.

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