ALG Vacations (ALGV) is kicking off September with its Friends & Family event, a campaign designed to support and celebrate industry professionals. This initiative was planned to build on the momentum of Travel Advisor Appreciation Month, extending recognition and rewards throughout the year.
“Advisors are more than partners, they’re family to us,” said Jacki Marks, Global Head of Trade Brands at ALG Vacations, in a press statement. “This event is about giving them the recognition, tools, and support they deserve, not just during moments of celebration, but in the day-to-day of running and growing their business.”
ALGV Giveaways, Prizes and More
The event offers over 100 giveaways, including $10,000 in cash prizes, content creation kits and wellness-focused Kindness Kits. ALGV is also providing opportunities for increased earnings this fall. Professionals can earn double Base WAVES Points on qualifying bookings made through Oct. 2, 2025, for travel through Dec. 15, 2026. This translates to 10 base points for every $40 booked on air-inclusive packages and 4 base points on land-only packages at select hotels. Additionally, double Elite Revenue is available on bookings made through Oct. 2, 2025, helping agencies accelerate toward higher Elite tiers for 2026 and influencing their 2027 status.
The campaign highlights ALGV’s commitment to partnership, featuring programs and policies that distinguish it. These include flexible booking options, such as low deposits and Travel Protection Plus, exclusive perks, global product expansion and marketing support through ALGV360°.
The Friends & Family initiative will continue throughout the entire month of September, offering industry professionals numerous opportunities for rewards and recognition as they approach the end of 2025. This event marks the start of ALGV’s comprehensive strategy to support professionals and their clients, as the company has planned a series of offers and resources for the coming months. All are designed to help achieve year-end targets and lay the groundwork for a strong 2026.
For more information, visit vaxvacationaccess.com.
