Wellness tourism is a booming sector of the travel industry and now it comes with its own professional organization: the Wellness Tourism Association (WTA).
WTA a not-for-profit, privately-held organization was created by a group of wellness industry executives with the goal of helping further define the industry, as well as educating consumers to identify legitimate and credible wellness suppliers and operators. The new association will also serve as a network for members of the wellness tourism industry.
“Our mission is clear and concise,” said co-founder and chairman Andrew Gibson, v.p. wellbeing, Accor Hotels, in press materials. “We plan to support and further the growth and development of the wellness tourism industry through networking, education, communication and marketing.”
Membership will be open to qualifying travel advisors, destination marketing organizations, hotels and resorts, destination spas, tour operators, wellness educators and others.
For more information, visit wellnesstourismassociation.org.