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Virgin Voyages is calling fans of the Virgin brand and loyal sailors to embark on the company’s second-annual “Virgin Celebration Voyage.” In honor of Virgin’s 50+ year history, guests will have the opportunity to sail on three distinct voyages across the brand’s worldwide fleet of Lady Ships. Featuring an incredible line-up of guests—most notably, the man who started it all, Sir Richard Branson—along with Boy George from Culture Club and a variety of Virgin company executives, these epic voyages are set to immerse Sailors into the brand’s rock-n-roll history and exciting future.

Sir Richard and Virgin Voyages are thrilled to welcome Virgin executives alongside a distinguished cohort of astronauts from Virgin Galactic who have voyaged to the edge of space. They’ll be joined by the famous Boy George whose iconic contributions to music and beloved single “Karma Chameleon” have left an indelible mark on pop culture. Together, these esteemed guests will lend their star power to this memorable adventure celebrating Virgin’s musical history with unparalleled brand insights.

Sailors will have the opportunity to dive into immersive experiences that capture the disruptive essence of the Virgin brand. Hosted Shore Things, energizing fitness classes, interactive workshops, exclusive fireside chats and daily happy hours are just a few of the unique programs available during each Virgin Celebration Voyage.

Making a Bigger Splash in 2024

The first “Virgin Celebration Voyage” was so successful, it’s coming back bigger and better in 2024.

“Not only are we excited to bring back this special series, but we’re making a splash, doing it bigger & better than in 2023 with not one, but three incredible voyages,” said Nirmal Saverimuttu, CEO of Virgin Voyages in a media statement. “Once a year, our Sailors have unprecedented access to immerse themselves in the magic of both Virgin Voyages and the Virgin brand. They’ll be rubbing elbows with visionary leaders from across the Virgin family and this year’s very special guests.”

Dates for this year’s “Virgin Celebration Voyage”  include:

  • Valiant Lady—Aug. 30-Sept. 4: Dominican Daze (Miami – Puerto Plata – Beach Club at Bimini – Miami)
  • Scarlet Lady—Sept. 1-8: French Daze & Ibiza Nights (Barcelona – Marseille – Cannes – Palma de Mallorca – Ibiza – Barcelona)
  • Resilient Lady—Sept. 3-8: UK to Zeebrugge & Amsterdam (Portsmouth – Amsterdam – Zeebrugge (Bruges) – Portsmouth)

Travel Advisor Commissions & More
The cruise line ensures travel advisors cozy up to the cruise line with commissions at 16 percent, no NCFs and a 10 percent commission on all pre-voyage sales. 

Says John Diorio, VP, North American Sales, “Since we launched, we’ve been working closely with travel advisors, or as we like to call them, First Mates, to help us champion our brand to future Sailors. Since day one, our commitment has been paying compelling commissions, no NCFs, and having fair and flexible fairs and policies.” They’ve also got a Seacademy training program that will bring you up to speed on all things Virgin Voyages with inside intel, marketing materials and the opportunity to get on board to get that crucial first-hand experience.   

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