AmaWaterways

AmaWaterways Rolls Out 2027 Solo and Group Booking Incentives

AmaWaterways
 
 

AmaWaterways is opening new 2027 booking incentives aimed at helping travel advisors capture growing demand among both solo cruisers and group travelers.

Now available on select 2027 sailings booked through March 31, 2026, the limited-time promotions include a reduced single supplement on hundreds of departures and enhanced group booking benefits.

Solo Travel Momentum

With solo travel continuing to gain traction, AmaWaterways is offering a 10 percent single supplement on more than 500 sailings across 2026 and 2027. The reduced supplement applies to all stateroom categories except Suites on eligible departures booked by March 31, 2026.

Solo guests can take advantage of AmaWaterways’ small-group excursions, hosted onboard gatherings and dedicated embarkation-day tours. Cruise Managers and crew members provide additional personalized support, while holiday sailings — including Christmas and New Year’s departures — are structured to create a built-in sense of community for solo travelers.

Enhanced Group Value for 2027

On the group side, AmaWaterways is doubling its standard group discount for a limited time. New 2027 group bookings made by March 31, 2026, will receive $500 per person (up from $250), along with complimentary gratuities.

The promotion builds on the company’s Enhanced Group program, which allows advisors to accumulate benefits across bookings and qualify for additional rewards. Advisors can earn a complimentary 7-night cruise on select 2026 or 2027 departures. Advisors can access full details via the Travel Advisor Portal for more information. 

AmaWaterways continues to emphasize customizable group experiences, including private Chef’s Table buyouts, dedicated wine room gatherings, themed wine and beer cruises, wellness-focused departures and select itineraries operated in partnership with Smithsonian Journeys, featuring expert-led enrichment and exclusive excursions.

The new solo and group incentives provide advisors with expanded selling tools as river cruise demand remains strong heading into 2027.

For more information, visit amawaterways.com.