From Bleisure to Multigen Families: Hilton Aruba Attracts All Travelers

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he Hilton Aruba Caribbean Resort & Spa
An aerial view of the pools and beach at The Hilton Aruba Caribbean Resort & Spa.

Nestled on 15 tropical acres along Aruba’s white sand Palm Beach, the recently renovated Hilton Aruba Caribbean Resort & Casino is beckoning everyone to its doors—from bleisure travelers to multi-generational families.

Activities Galore
And for the wide range of visitors that do pass through the Hilton Aruba Caribbean Resort & Casino, there is never a shortage of activities to keep them busy. For the active travelers on your client’s list, there are plenty of opportunities for hiking, sightseeing, and horseback riding. The particularly adventurous can even opt for a jeep safari. Meanwhile, watersports enthusiasts can head to the Water Sport Center, which offers excursions as well as rentals of paddleboards, canoes, paddle boats, wave runners and Hobie Cats. The center also functions as a full-service PADI dive facility with certifications. Guests can also get out on the water with banana boat rides, waterskiing, windsurfing, and parasailing, plus day and evening sailing tours are also available. For those who prefer to relax in the water, the resort also features two pools, waterfalls, and a freshwater lagoon.

Biking around the property.

Other activities also available include golfing at the nearby Tierra del Sol 18-hole championship course, indulging in a treatment at the eforea spa by Hilton, playing a game or two at the 16,000-sq.-ft. casino, and Discover Programs, which allow guests to customize their experiences both on and off property.

Younger travelers visiting the property can also join in on the fun with a full or half day at ShocoLand Adventures and Games. Available for children ages 4 to 12, ShocoLand offers engaging activities such as beach play, cupcake decorating, water balloon volley, arts & crafts, lawn games, and more to keep the kiddos occupied with supervised, age-appropriate fun. Parents looking to enjoy an evening sans offspring can also take advantage of the Parent’s Night Off ShocoLand offering, which entertains the kids between 5 p.m. and 9 p.m.

Delicious Dining

A seafood sandwich from Gilligan’s Seafood Shack.

A day full of activities is sure to work up your clients’ appetites, and the Hilton Aruba Caribbean is prepared to treat guests tastebuds with six onsite bars and restaurants. Laguna features a breakfast buffet with made-to-order omelets, while Smit & Dorlas offers baked goods, pastries, sandwiches, gelato, coffee and espresso. Lunch is served beachside at Gilligan’s Seafood Shack, while guests can head to Sunset Grille for an alfresco dinner at a modern steakhouse with touches of Italy. For a tasty cocktail, there’s the outdoor Mira Solo Lobby Bar and the Castaways Bar with its Celebrate Happy Hours drink specials.




Restful Nights

An Ocean View Double guestroom.

The Hilton Aruba Caribbean rounds out the guest experience with its modern but comfortable 357 guestrooms and suites offering garden, pool or ocean views, each with its own private balcony or patio. For your clients who prefer a hint of exclusivity, recommend upgrading to the Palm Beach Club located on an upper floor of the resort’s Aruba Tower. This key-card only access area spoils guests with a private lounge offering computer access, flat-screen TVs, WiFi and newspapers, an exclusive concierge service, and private food and beverage offerings served including full breakfast buffet, afternoon tea, evening cocktails and hors d’oeuvres. Other perks of upgrading to the Palm Beach Club include a beachside, pre-reserved palapa during your client’s stay; a 25 percent discount on pool cabana rentals; complimentary high-speed Internet access; a bottle of sparkling wine and chocolate on arrival; plus daily turndown service.

For more information, visit In addition, a recently forged partnership between Hilton and Playa Hotels & Resorts will expand the company’s portfolio in the Caribbean and Latin America; get the details here.