Bahia Principe Celebrates Grand Opening of Luxury Bahia Principe Ambar

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Luxury Bahia Principe Ambar
The pool area at the Luxury Bahia Principe Ambar.

This week, Grupo Pinero, the parent company of Bahia Principe, celebrated the official grand opening of its newest adults-only hotel Luxury Bahia Principe Ambar.

Located in Punta Cana, Dominican Republic, the 528-guestroom property reopened in November after a comprehensive renovation that created a new Escape Experience. Per the brand’s recent rebranding and segmentation, the Escape Experience is a more sophisticated segment for adults seeking accommodations, entertainment and programming created with them in mind. Grupo Pinero invested more than $26 million to renovate the beachfront hotel, adding swim-up suites, revamped restaurants, as well as a sports bar and fitness center, both of which are also open to guests of Grand Bahia Principe Aquamarine, a second adults-only property within the brand’s 7-hotel Bavaro complex. Some of the entertainment the brand’s Escape Experience hotels offer include burlesque shows, rock shows and silent discos. Escape Experience also features a heightened culinary offer that brings together the latest trends in gastronomy and mixology as part of the all-inclusive concept.

“We are extremely satisfied with the results Luxury Bahia Principe Ambar has obtained in the five months since its reopening and are pleased not only with its economic performance but also the significant increase we are seeing in our guest satisfaction ratios,” said Lluisa Salord, corporate commercial director for Grupo Pinero, in press materials. “Guest satisfaction is what motivates us to invest in our product with the firm objective of continuing to make our guests happy. We have high expectations for the remainder of 2019, to continue to build on our satisfaction scores, and expect it to be an extraordinary year for our new hotel.”

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