Newsletter Banners

Media Specifications

• Banner ads: (728×90, 300×250)
• File formats: GIF, PNG, JPEG, (no Flash files can be used).
• Max File Load Size: 50KB.
• Animation: GIFS accepted.
  Note: First frame should display intended message, older email browsers including Outlook, only render the first frame and will not run through entire animation timeline.
• Requirements: URL location for clickthrough.

Third-Party Tag Formats

• Click tags
• Impression tracker pixel

Third-Parties Vendors Accepted (including but not limited to): Bonzai, Celtra, Dianomi, Double Click / DFP, Sizmek, Google Ad Manager, Polar, and ResponsiveAds

Third-Party Guidelines

• All page requests will be via HTTPS. Any ad or creative making requests for tracking pixels, impression tracking, creative assets, or data must default to HTTPS (SSL compliant)
• No fourth-party tracking
• Third party tags must be live at the time of submission to enable thorough testing before launch

Deadline: 15 days prior to launch