Celestyal has a new VP & Managing Director for North America, John Diorio, who most recently was Virgin Voyages’ Head of Sales, North America.
Diorio will oversee Celestyal’s strategic business plan for the North American market, with a focus on multi-destination, immersive cruise itineraries. He will also lead the implementation of an advisor engagement strategy aimed at strengthening trade partnerships and expanding travel partner channels across the region. The cruise line has experienced a 25 percent growth in guests from North America over the past year.
Based in Central Florida, John will report directly to Lee Haslett, Chief Commercial Officer at Celestyal.
“We are thrilled to welcome John to the Celestyal team,” said Lee Haslett in a media statement. “He brings a wealth of experience in the North American cruise market and a proven track record of working closely with the trade to drive growth. His appointment reflects our continued investment in key international markets and our commitment to strengthening relationships with travel advisor partners across the globe.”
John Diorio added: “I’m incredibly excited to join Celestyal at this pivotal time of growth and partnership expansion. I look forward to collaborating with such a dynamic and talented team as we work together to achieve our shared goals and build on the company’s remarkable success with the travel advisor community in North America.”
For more on Celestyal, visit celestyal.com/us.