ALG Vacations (ALGV) is bolstering its support for travel advisors as Small Business Saturday approaches on Nov. 30, 2024. The tour operator has unveiled a new suite of resources to help travel agencies capitalize on this shopping event.
ALGV: “Ask An Advisor”
ALGV’s initiative centers around its “Ask a Travel Advisor” campaign, which encourages consumers to seek professional guidance when planning their vacations. To facilitate this, the company has developed a range of marketing tools accessible through a dedicated landing page.
The newly launched Small Business Saturday mini-library on ALGV360⁰ offers an array of materials for travel advisors. These include pre-designed social media posts for Instagram and Facebook, featuring co-branding with major partners like Apple Vacations, Travel Impressions and Funjet Vacations. Additionally, customizable email templates are available, incorporating collaborations with these brands as well as Southwest Vacations and United Vacations.
For advisors looking to gain local media attention, ALGV provides a customizable press release template. This tool allows agencies to promote their participation in Small Business Saturday across regional news outlets.
ALGV’s TravelBlogue serves as a resource hub for professional growth, offering articles on maximizing sales during the event, improving online presence, and enhancing social media engagement. The blog also provides guidance on obtaining positive customer reviews.
To further support advisors, ALGV is hosting a series of educational webinars focused on social media strategies. These sessions, led by experienced influencers, will cover topics such as brand elevation, content creation, and algorithm optimization for Small Business Saturday. Travel advisors can register for these webinars through ALGVPro.
For more information, visit alg.www.vaxvacationaccess.com/SBS.
