CLIA Loves Travel Agents

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Cruise Lines International Association (CLIA) is the world’s largest cruise association and is dedicated to the promotion and growth of the cruise industry. CLIA is composed of 26 of the major cruise lines serving North America and has more than 12,000 travel agency and agent members.

Membership in CLIA provides agencies the ability to book and earn commissions, access to top-notch training and certification, and a long list of other member-only benefits.

Some of the most highly coveted benefits of a CLIA Membership include:

The CLIA booking number: Allows agencies to book and earn commissions with all of CLIA’s 26 member cruise lines in addition to many other travel industry suppliers.

Cruise Expert Finder: Agencies who opt in will receive a listing within the Cruise Expert Finder located in the consumer section of

Bonus Coupon Booklet: Included with membership packages, this booklet contains up to $5,000 in bonus commissions and value added coupons from member lines and preferred partners. A sweet way to earn your membership fee and then some.

Training & Certification: CLIA’s program is recognized as the best training for agents; it is a fact that well-trained travel sellers sell more travel and cruises. Certified cruise counsellors reported that on average, their annual cruise sales productivity increased 261 percent upon completing CLIA’s certification program.

CLIA ID Cards: A CLIA photo ID card serves as a convenient validation of CLIA affiliation and recognition as a true travel professional. It also highlights a member’s achievements as they attain their certifications and qualifies members to receive special agent considerations among member lines and other travel industry suppliers.

Exclusive Member-Only Promotions: National Cruise Vacation Week is a week-long event that generates tens of thousands of bookings translating into millions of dollars in cruise sales, thus lots of commission dollars paid to agents. CLIA’s member lines provide exclusive cruise offers, and CLIA supports agents with national consumer publicity.

These are just a few examples of what CLIA has to offer agents. Join online before Feb. 28 and enter promo code HEART to save $80 off of the membership fee. Click here for more information.

For more information or to join CLIA, click here.