Downtown Las Vegas will light up on New Year’s Eve when Fremont Street Experience debuts an entirely new collection of visuals and 3D graphics created for its $32 million renovation of Viva Vision, the world’s largest single video screen.
The jaw-dropping content will exploit 49.3 million LEDs alongside a state-of-the-art, 600,000-watt, concert-quality sound system. A highlight of the innovative content is the multi-sensory signature show, “MIXology.” The groundbreaking show concept was inspired by “synesthesia,” a perceptual phenomenon where music, art and emotion collide to create an immersive, multi-sensory experience on a grand scale.
Spanning five city blocks above one of Las Vegas’ most iconic streets, the revitalized canopy will illuminate the pedestrian mall with 16,433,152 pixels and 5,000 Nits, making it seven times brighter than the existing canopy with four times the resolution allowing the screen to be seen 24 hours a day for the first time in its existence.
“The role that Fremont Street Experience plays in Las Vegas’ entertainment landscape is undeniable,” said Derek Stevens, CEO of the D Las Vegas, Golden Gate Hotel & Casino and the upcoming Circa Resort & Casino, in a press release statement. “As we get ready for a thrilling 2020, we are excited about the upgraded Viva Vision and the incredible new experience it will deliver to the millions of guests that visit each year. It is something you truly will have to see to believe.”
In partnership with the City of Las Vegas and the Las Vegas Conventions and Visitors Authority, Fremont Street Experience will host the official unveiling of the $32 million renovation of Viva Vision tomorrow, Dec. 31, 2019 during America’s Party Downtown presented by iHeart Media Las Vegas.
For more information, visit vegasexperience.com.