Prior Park's Palladian Bridge seen on Netflix's Bridgerton (Photo: Visit Bath.)

The Bridgerton Effect is Transforming UK Travel

Prior Park's Palladian Bridge seen on Netflix's Bridgerton (Photo: Visit Bath.)
 
 

Tour operator Evan Evans has reported a surge in demand for tours to the UK’s Bridgerton filming locations. According to the tour operator, there was a 276 percent increase in website visits for its private Stonehenge & Bath tours and a 140 percent jump in searches for Hampton Court & Windsor excursions.

The Bridgerton Effect Sparks a Surge in UK Tourism

Google searches for “Bridgerton filming locations” also skyrocketed 266 percent week-on-week, underscoring the series’ influence on travel trends. The latest season of the popular show debuted in January, drawing 39.7 million views, with Part 2 set to premiere in a few days.

“The Bridgerton phenomenon is transforming the way people travel in the UK,” said Roger Gomes, Rail Manager at Evan Evans, in a media statement. “Fans aren’t just watching the drama—they want to live it. From the grandeur of Hampton Court to the timeless charm of Bath, our tours bring Regency-era England to life. This surge also reflects a wider trend of story-driven travel, where iconic locations from shows and literature are becoming must-visit destinations.”

In response to the high demand intineraries, Evan Evans has curated a series of blog posts and luxury private tours, letting visitors explore filming locations with expert guides.

Luxury private tours depart from London Victoria, offering chauffeured visits to Stonehenge, Bath, Hampton Court and Windsor. During these tours, guests can immerse themselves in 18th-Century England, retracing the steps of Bridgerton’s high-society characters.

For more information, visit evanevanstours.com.