Crystal has announced the launch of Book & Sail, an exclusive contest giving travel advisors in the U.S. and Canada the opportunity to earn a spot aboard the inaugural voyage of Crystal Grace, the brand’s new ship set to debut in 2028.
Rewarding Early Bookings and Advisor Engagement
Open to advisors enrolled in Crystal’s Trade Engagement Program, the contest runs from Feb. 17 through March 31, 2026. During that period, advisors earn points for every qualifying booking secured—with higher-value sailings generating more points.
Point structure:
- 1 point for every 2027–2028 booking
- 2 points for every 2026 booking
- 3 points for every 2026 Alaska, Mediterranean or Caribbean booking
The advisor who accumulates the most points will secure a place on Crystal Grace’s inaugural sailing—offering firsthand access to the ship’s elevated design, refined service and the next chapter of the Crystal brand.
“Travel advisors are at the heart of Crystal’s success, and Book & Sail is our way of recognizing and rewarding their commitment to the brand,” said Matias Lira, Crystal’s SVP of Trade Sales for the Americas, in a media statement. “There’s no better incentive than the opportunity to be among the very first guests to experience Crystal Grace when she debuts in 2028—a ship that will represent the future of ultra-luxury cruising.”
Strengthening Trade Partnerships
The Book & Sail contest is part of Crystal’s broader commitment to the trade through its Trade Engagement Program, which provides advisors with tools, marketing resources and reward opportunities aimed at deepening long-term partnerships.
All advisors are eligible to enroll in the program by registering via Crystal’s Travel Advisor Portal, joining the Trade Facebook Group and opting in for Mobile News updates.
For advisors selling luxury cruise experiences, the contest provides not only a competitive edge in driving bookings but also a rare opportunity to experience Crystal Grace firsthand.
Full contest details and enrollment information are available at crystalcruises.com.
Terms and conditions apply.
